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How to Reach Out to Someone on LinkedIn

It is no secret that LinkedIn, hailed as the social network for professionals, is a virtual hub where experts, thought leaders, hiring managers, and coaches converge, representing diverse industries and spheres of influence.

But did you know that navigating LinkedIn outreach is like walking a tightrope in the professional world? It requires balance, precision, and a keen understanding of the platform’s dynamics. Yet, the potential rewards for those who master this art are vast. 

In this guide on how to reach out to someone on LinkedIn, we’ll discuss the nuanced strategies that can make your outreach not just effective but also meaningful. We will provide tips on how to craft messages that get responses and set the stage for further interactions.

From choosing the right words to understanding the delicate dance of interaction before initiating contact, we’ve got you covered. We’ll also equip you with sample messages tailored to different use cases, ensuring that your outreach is not only strategic but also personalized.

How to Reach Out to People on LinkedIn

Sure, networking on LinkedIn is a great way to connect with industry peers, potential clients, and collaborators. But things get tricky when it comes to reaching out to people on the platform. 

It’s not as easy as you might think because the situation and reasons for contacting someone on LinkedIn is generally different for different people. Plus, it is super important to appear as professional as possible when reaching out to someone on the networking platform. 

Before kickstarting your LinkedIn outreach, consider these important factors:

  • Your Profile: Ensure your LinkedIn profile clearly reflects your professional persona. A well-curated profile not only establishes credibility but also makes a lasting first impression.
  • Identify Your Target Audience: Identify and define your ideal connections based on industry, role, mutual interests, etc. This strategic approach helps tailor your outreach messages for maximum impact.
  • Craft a Connection Request: The initial connection request is your foot in the door. If you’re not already connected, be sure to write a concise, personalized connection request message that communicates your intent and highlights commonalities or shared interests.
  • Engage With Content: Interact with your target’s content by liking, commenting, or sharing. This subtle interaction creates familiarity and enhances the chances of a positive response.
  • Follow Up Effectively: If your initial outreach doesn’t get a response, don’t hesitate to follow up strategically. A well-timed and polite follow-up message can reignite the conversation and demonstrate persistence.

The tips given above apply to most situations. Now, let’s explore how to approach someone professionally on LinkedIn, depending on your unique circumstances and goals. 

How to Reach Out to Someone on LinkedIn After a Long Time 

Ever found yourself scrolling through your LinkedIn contacts and stumbling upon a name from the past? That old colleague you high-fived on your last day, the mentor who guided you through your rookie years – they’re like characters from a nostalgia-packed time machine. 

Now, the question is, how do you reignite that professional flame after what feels like a LinkedIn eternity? 

Well, here’s how: 

Start with a friendly greeting, a touch of humor, and something reminiscent of shared experiences. Also, sprinkle in genuine compliments about their achievements, revisit shared memories, and conclude with an open invitation for a virtual coffee or a catch-up call. 

These steps create an engaging and warm approach to smoothly reconnecting on the platform.

Below is an example message for inspiration:

Hey [Name]!

It’s been aeon since our professional paths crossed! Remember the epic project we tackled together? Feels like it was just yesterday! Your LinkedIn journey has been like watching shooting stars – truly impressive stuff! 

I’ve been reminiscing about those superhero-level teamwork moments. Good times, right? I’d love to catch up and hear about your latest professional adventures.

How about a virtual coffee or a LinkedIn catch-up call? It’d be great to chat and share some laughs about the good ol’ times. Let me know when it works for you!

Looking forward to reconnecting,

[Your Name]

How to Reach Out to Someone on LinkedIn Who Viewed Your Profile 

When someone views your profile, it presents a unique opportunity to initiate contact. Here’s how to make the most of this situation:

  • Express Curiosity: Begin your message by expressing curiosity about their interest in your profile. A simple, “I noticed you viewed my profile, and I’m curious about what caught your eye,” can spark a conversation.
  • Highlight Mutual Interests or Connections: If you share common interests or connections, bring them to the forefront. This establishes a basis for connection and encourages a more meaningful dialogue.
  • Offer Value: Showcase what value you can bring to them. Whether it’s industry insights, collaboration opportunities, or shared experiences, emphasizing value increases the likelihood of a positive response.
  • Propose a Next Step: Conclude your message by proposing a specific next step, such as a virtual meeting or a further exchange of insights. A clear call to action demonstrates initiative and commitment.

How to Reach Out to Someone on LinkedIn Who Is Not a Connection

When it comes to contacting someone who isn’t your LinkedIn connection, you need a savvy approach. First things first, create a personalized connection request, jazzing it up with a shared interest or mutual connection. 

Next, drop a friendly greeting, give a quick intro, and show real interest in what they bring to the table. It is super important to be clear on why you want to connect – whether it’s a shared industry vibe, professional admiration, or a potential power collab. 

Remember to keep it brief and snappy. Show your value, and turn a non-connection into a LinkedIn connection. 

Here’s a template for you to get started:

Hi [Their Name]!

Came across your profile and couldn’t help but be impressed by your vibe in [mention something cool they do]. Your expertise caught my eye, and I thought, why not be LinkedIn buddies and swap some pro tips?

I’m [Your Name], doing my thing in [Your Job Title]. I’m all about [Your Area of Interest], and I figured connecting with awesome people like you could lead to some pretty cool collaborations.

How about we connect and chat? Virtual coffee or a quick call? Let me know when you’re up for it!


[Your Name]

Here are several LinkedIn cold message examples to use when reaching out to people outside of your connections.

How to Reach Out to Someone on LinkedIn for Advice 

Seeking advice on LinkedIn is a common practice, but it requires finesse to ensure a positive response. Follow these steps when reaching out for advice:

  • Be Direct and Specific: Clearly articulate the advice you’re seeking. Being direct and specific demonstrates respect for the recipient’s time and expertise.
  • Highlight Relevance to Their Expertise: Connect the request for advice to the recipient’s expertise. This not only validates their knowledge but also makes the interaction more meaningful.
  • Genuine Appreciation: Express genuine appreciation for their expertise and time. A simple acknowledgment of their insights or achievements sets a positive tone for the conversation.
  • Propose a Time Frame: Respect the recipient’s schedule by proposing a specific time frame for the advice-seeking conversation. This shows your commitment and professionalism.

How to Reach Out to Someone on LinkedIn for Mentorship 

Looking for a mentor on LinkedIn? Well, before extending that invite, do a little detective work. Look for someone who ticks two crucial boxes: 

A) They’re seasoned in the areas where you need mentorship, 

B) They’re not drowning in commitments – a mentor with a bit of bandwidth.

Next, be the Sherlock of LinkedIn. Dig into their posts and scan their digital footprint. Got the deets? Fantastic! 

Here’s an outreach template you might want to use:

Hi [Name],

I’ve admired your contributions to AI data analytics discussions here on LinkedIn. With startup internships behind me and future steps ahead, your seasoned perspective is invaluable. 

Specifically, I aim to gain guidance in [mention specific aspects] and enhance my skills in [mention skills].

To ensure clarity, here are my expectations and commitments: [briefly outline].

I deeply respect the time mentorship demands and am committed to making our interactions efficient and impactful.

Could we arrange a brief virtual meeting to discuss this further at a time convenient for you?

Thank you for considering my request.


[Your Name]

How to Reach Out to Someone on LinkedIn for Internship 

When it comes to contacting some on LinkedIn for internship opportunities, think strategy and personalization. Before anything else, optimize your LinkedIn profile to highlight your skills, experiences, and academic achievements. A well-crafted profile makes a strong first impression.

Second, check out internship opportunities through job posts and company searches. Keep an eye on pros within your dream companies.

Next, send tailored connection requests. Quick intro, show some love for their work and drop the internship hint. Before hitting that connect button, do some homework on the company and your future LinkedIn buddy.

When writing your message, answer these questions. Why this company? What skills make you a good fit? Spell it out. Showcase those wins and tie them to the company’s culture and needs.

Automate LinkedIn Prospecting with Octopus CRM

How to Reach Out to Someone on LinkedIn for Sales

It’s no wonder that LinkedIn is a powerful tool for B2B sales professionals, perfect for prospecting and lead generation. 

Here’s how to do a sales outreach on LinkedIn:

  1. Identify Ideal Prospects: Define your target audience based on industry, role, and potential business needs. This targeted approach ensures your outreach is relevant and effective.
  1. Write a Persuasive Message: The sales pitch should be concise, compelling, and tailored to the prospect’s needs. Clearly state what benefits your product or service offers.
  1. Emphasize Solutions, Not Just Products: Focus on how your product or service solves a specific problem for the prospect. Emphasizing solutions and benefits over features enhances the relevance of your sales pitch.
  1. Propose a Next Step: Conclude your message by proposing a next step, whether it’s a product demo, a consultation, or further discussion. A clear call to action moves the sales process forward.

Consider this template for your LinkedIn sales outreach:

Subject: Exploring Potential Collaboration – Let’s Connect!

Hi [Recipient’s Name],

I hope this message finds you well. My name is [Your Name], and I came across your profile while exploring professionals in the [specific industry or niche] space.

I was particularly impressed by your background in [mention a specific aspect, project, or achievement] and wanted to reach out to discuss potential collaboration opportunities. 

At [Your Company], we specialize in [briefly describe your product or service] and have a proven track record of [mention a key success or client].

I believe there could be synergies between our offerings and your needs at [Recipient’s Company]. I would love the chance to connect and explore how we might enhance [specific aspect of their business] together.

Could we schedule a brief virtual meeting to discuss this further at a time convenient for you? I am excited to know your insights and explore collaboration opportunities.

Looking forward to the possibility of connecting!

Best regards,

[Your Full Name]

[Your Position at Your Company]

How to Reach Out to Someone on LinkedIn for Referral

Getting a referral boils down to your relationship with your potential referee. If you know the person, a friendly LinkedIn message does the trick. If not, kick off with a brief elevator pitch on LinkedIn. Make sure to reach out at the right time, avoiding their busy moments. In doing so, make it clear as to what role you want a referral for and provide all necessary details.

No room for generic here, meaning you must write LinkedIn messages that are tailored to the recipients. For example, you can remind them of shared experiences, drop necessary info, and keep that tone respectful and grateful. They’re doing you a favor, so make it clear that a ‘no’ is okay. Express your willingness to return the favor, creating a vibe of mutual support in your professional circle.

How to Reach Out to Someone on LinkedIn for Informational Interview

An informational interview is a laid-back chat with someone cool in your field. The idea here is to build a vibe where both of you get what the other is about – your skills, talents, the whole shebang. 

Ready to make it count? Here’s the playbook:

First, research the person you want to interview and collect as much information as you can about their background, profession, skills, achievements, etc. When writing a LinkedIn message, make sure your subject line and message content are powerful enough to draw the person’s attention. 

Keep your message short, no fluff. State your case – why do you want to interview them? To gain insights into a specific career, position, or educational background? Plus, it is always a good idea to be flexible with time. Be open to the recipient’s schedule, suggesting alternative times and dates to ensure a convenient meeting.

Have a look at the following example message:

Subject: Quick Chat on [Industry/Field] Insights?

Hi [Recipient’s Name],

Hope this finds you well! I’m [Your Name], and I’ve been tracking your journey in [specific industry/field]. Impressed by your insights!

I’m currently navigating the [your industry] landscape and would love a quick informational interview to soak in your wisdom. Could we chat for 15 minutes at your convenience? I’m flexible and can adapt to your schedule.

I’m eager to discuss [specific questions or topics you’d like insights on] and learn from your experiences.

Looking forward to the possibility of connecting!


[Your Full Name]

How to Reach Out to a Recruiter on LinkedIn

Before you reach out to a recruiter on LinkedIn, give your profile a makeover – add a professional profile picture and a sleek banner. Also, ensure your headline is attention-grabbing. Don’t forget to spill the deets on your work and education, flaunt those skills, and show off your accomplishments. Considering Octopus CRM’s LinkedIn Profile Writing Service – our experts will create an advanced account that will stand out among other users.

Now, reaching out to recruiters? First, hit them up with a connection request and drop a quick note – make it personal. Once you’re in, shoot a thank-you message to build that rapport! 

When writing a message, make sure to craft a killer subject line and tailor your message with a personal touch – maybe you’re city buddies, have a mutual connection, or went to the same college or university. 

Plus, it is always a good idea to have your resume ready. Recruiters love people who are professional in their approaches and a resume is sure to seal the deal. 

Tips to Message Someone Professionally on LinkedIn

  1. Tailor your messages with specifics about the person or shared experiences. This personal touch sets you apart and shows genuine interest.
  1. In the whirlwind of LinkedIn, brevity is the key to getting noticed. Always trim down your messages, hit the crucial points, and make it easy to read – quick and snappy.
  1. Shout out the value you bring. Be it insights, collaboration mojo, or shared goals, make it clear why your message is worth their time. Value is your secret sauce here.
  1. Keep it professional and classy. LinkedIn’s all about the pro vibes, so avoid using overly casual language. Your language should align with the polished nature of the platform.
  1. Don’t hit send without a quick proofread. Ensure your message is free of typos and grammar mistakes. A polished note reflects your professionalism.
  1. Use a LinkedIn automation tool to send tailored messages to the recipients in an auto-pilot mood. The best LinkedIn automation tools come with built-in templates for mass messaging. You can quickly adapt these templates for each recipient. These tools allow you to automate a range of repetitive tasks on LinkedIn, such as messaging, profile visits, endorsements, follow-ups, and much more. 

What to Say When You’re Reaching Out to Someone on LinkedIn

When reaching out to someone on LinkedIn, the content of your message is crucial. 

Here are key elements to include:

Introduction and Greeting

Begin with a warm greeting and a short introduction. For instance, “Greetings [Name], I trust this message reaches you in good spirits.”

Express Purpose

Clearly state the purpose of your message. Whether it’s a connection request, seeking advice, or expressing interest in collaboration, be transparent about your intent.

Highlight Commonalities

If you share common interests, connections, or experiences, highlight them. This will help establish common ground, creating a sense of familiarity.

Demonstrate Value

Communicate the value you bring to the connection. Whether it’s industry insights, collaboration opportunities, or potential mutual benefits, emphasize what makes the connection valuable.

Propose a Next Step

Conclude your message by proposing a specific next step. Whether it’s a virtual meeting, a further exchange of insights, or a collaboration opportunity, a clear call to action guides the interaction.

What NOT to Say When You’re Reaching Out to Someone on LinkedIn

It is vital to avoid common pitfalls in your outreach messages. Here’s what not to say when reaching out on LinkedIn:

  • Generic Messages: Avoid sending generic, copy-and-paste messages. Personalization is key, and generic messages lack sincerity and authenticity. Also, if you want to send mass message on LinkedIn, use a LinkedIn automation that can automatically personalize each message to the recipients. 
  • Very Casual Tone: While maintaining a friendly tone is important, overly casual language can come across as unprofessional. It is crucial to strike a balance between friendliness and professionalism.
  • Immediate Sales Pitches: If your intent is sales-related, avoid launching into an immediate sales pitch. Instead, build a rapport first, and then introduce your product or service in a relevant and tailored manner.
  • Intruding Personal Boundaries: Respect personal boundaries and avoid intrusive or overly personal questions. Keep your messages professional and focused on the intended purpose.
  • Ignoring Context: Pay attention to the context of your outreach. Whether you’re reconnecting after a long time or reaching out for a specific purpose, tailor your message to the context to ensure relevance.


So there you have it: the ultimate guide on reaching out to someone on LinkedIn. As you can see, understanding how to approach someone professionally on LinkedIn can open doors to opportunities, collaborations, and connections. Whether it’s advice, mentorship, sales, or job leads you’re after, the secret sauce is personalized, value-packed communication. 

As you begin your outreach on LinkedIn, be sure to always keep it genuine, professional, and respectful. Use the insights provided above to step into LinkedIn confidently and purposefully.